William Baier, MS, CSCS, USAW, CFL2
•
October 3, 2025
Why Goal Setting Matters
Many athletes train hard but feel stuck or directionless. That’s often because they lack clear, realistic goals. Goals give structure, motivation, and benchmarks for progress. Without them, workouts become random and results plateau.
But it’s not just about writing down numbers—it’s about understanding the psychology behind goals.
Why Most Fitness Goals Fail
- They’re too vague (“get fit” or “lose weight”).
- They’re unrealistic (10 lbs in a week, 100 pull-ups in a month).
- They lack structure (no time frame, no plan).
- They ignore process (focusing only on outcomes).
The Psychology of Goal Setting
1. SMART Goals Work
Specific, Measurable, Achievable, Relevant, and Time-bound.
👉 Example: “Perform 5 unbroken pull-ups in 8 weeks” vs. “get better at pull-ups.”
2. Outcome vs. Process Goals
- Outcome goal: Lose 15 lbs.
- Process goal: Train 4x/week and track meals daily.
Process goals build habits—the foundation of lasting success.
3. Intrinsic Motivation Wins
Research shows goals connected to personal meaning (health, confidence, energy) last longer than ones driven by external pressure (looks, numbers on a scale).
4. Visualization and Mental Rehearsal
Imagining success—hitting a lift, crossing a finish line—primes your nervous system and builds confidence.
How to Apply This in CrossFit
- Short-Term Goals (2–6 weeks)
- Improve squat depth
- Hit 90% class attendance
- Log every workout in SugarWOD
- Medium-Term Goals (2–3 months)
- Add 15 lbs to back squat
- Perform first double-under or pull-up
- Improve Fran time by 30 seconds
- Long-Term Goals (6+ months)
- Compete in a local competition
- Consistently train 4x/week year-round
- Achieve balanced nutrition habits for life
Tips for Making Goals Stick
- Write them down and review weekly.
- Share them with a coach or training partner.
- Break big goals into milestones.
- Celebrate small wins along the way.
The Bottom Line
Goal setting isn’t just about numbers—it’s about psychology. By setting realistic, meaningful goals and focusing on the process, you’ll stay motivated, consistent, and confident in your fitness journey.